Johannesburg, 18 November 2016: Jo’burg cult film worshippers and cool cats twisted the night away at this year’s Jameson Cult Film Club experience which paid homage to Quentin Tarrantino’s masterpiece, Pulp Fiction.
The exclusive, by-invite-only event saw influencers, film aficionados and Jameson devotees immersed in a surreal Pulp Fiction experience with realistic actors, special effects, large-scale sets, character-themed cocktails, bloody photo booths and a party worth Instagramming about.
It was a nonstop danceathon – kicking off with a live swing band and guests twisting their hips to old-school classics, before DJ Jules turned up the tempo and had the crowd bringing the house down.
The biggest highlight of the evening saw revelers take to the stage in the “Jack Rabbit Slims Twist competition” dancing to Chuck Berry’s “You never can tell” – just like Mia Wallace and Vincent Vega did in the movie.
From the moment you entered the venue, Pulp Fiction came at you from every corner – Jameson really brought the film to life. It was like nothing I have experienced!” raved Mak Ntlantla
The Jameson Cult Film Club has reinvented cinematic experiences globally, putting audiences firmly in the movie, allowing them to be part of the action instead of mere spectators. Pulp Fiction lends itself perfectly to an immersive cinema experience and is the perfect match for Jameson,” says Nicole van Zyl, Brand Manager at Jameson. “Apart from the rather advantageous coincidence of three’s – the three separate and converging stories of Pulp Fiction and Jameson’s triple-distilled process, it is Quentin Tarantino’s fearless ambition embodied in his greatest work that we love most.
The evening wrapped with over a 100 guests participating in a Mannequin Challenge as they simultaneously froze to the now globally popular Black Beatles by Rae Sremmurd.
Cult film followers have been invited to join Jameson as the brand salutes Tarantino’s masterpiece on 24 November and 1 December in Cape Town and Durban, respectively.
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Jameson Cult Film Club – Pulp Fiction







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